If you’ve been eyeing up a kamado grill but can’t stomach the four-figure price tag, B&Q has just launched something worth your attention. The new GoodHome Sagami 21″ Ceramic Egg BBQ is an orange egg-shaped charcoal grill that does everything a Big Green Egg or Kamado Joe can do — at nearly half the price.
What is a kamado grill — and why does everyone want one?
Kamado grills are Japanese-inspired ceramic egg barbecues that have become the gold standard in outdoor cooking. Their thick ceramic walls retain heat exceptionally well, making them ideal for grilling, smoking, searing, and even baking. Brands like Big Green Egg and Kamado Joe have turned the style into a status symbol — but with prices typically starting above £1,000, they’re out of reach for most back gardens.
The good news? The design isn’t trademarked. Which is why budget-savvy alternatives keep appearing, from Lidl’s sell-out ceramic egg BBQ dupe last year to this latest launch from B&Q.
B&Q’s GoodHome Sagami: the key specs
Available now online at B&Q for £500, the GoodHome Sagami 21″ Ceramic Egg BBQ is a serious piece of kit — not just a lookalike. Here’s what you get:
- 460mm ceramic cooking grill, large enough to feed up to eight people
- Cast iron and stainless steel vents for precise airflow control
- Built-in lid thermometer for accurate temperature monitoring
- Stainless steel cooking grids and bamboo side handles
- Two fold-away side tables and four wheels for easy repositioning
- Compatible with grilling, smoking, searing, roasting, and baking
The ceramic construction means excellent heat retention and fuel efficiency, you’ll use less charcoal than a traditional kettle BBQ to hit and hold your target temperature.
How does it compare to a Big Green Egg?
A comparable Big Green Egg — the Large, which has a similar 46cm cooking diameter, retails for around £1,100 to £1,200 in the UK. Kamado Joe’s Classic III sits at a similar price point. The GoodHome Sagami undercuts both by more than £500, making it the most affordable full-sized ceramic egg BBQ currently available from a mainstream UK retailer.
The trade-offs? B&Q’s version lacks the brand heritage and the vast accessory ecosystem that Big Green Egg devotees love. But for a first kamado grill, or anyone who simply wants the performance without the premium, the Sagami is a compelling buy.
Where to buy
The GoodHome Sagami 21″ Ceramic Egg BBQ is available now from B&Q for £500. Given how quickly Lidl’s egg BBQ dupe sold out last year, this one is unlikely to hang around. Check availability at your local store or order online while stock lasts.
Frequently Asked Questions
Is the B&Q GoodHome Sagami a good alternative to a Big Green Egg?
For most home cooks, yes. The Sagami offers the same core benefits as a Big Green Egg, ceramic heat retention, versatile cooking methods, and a large grilling surface, at roughly half the price. It lacks the BGE’s accessory range and long-term brand support, but as an entry point into kamado-style cooking, it’s hard to fault at £500.
What can you cook on the GoodHome Sagami 21″ Ceramic Egg BBQ?
Practically everything. The Sagami is designed for grilling, smoking, searing, roasting, and baking, the same range you’d expect from a premium kamado. Its ceramic walls hold heat so consistently that you can cold-smoke brisket for hours or hit pizza-oven temperatures for a crispy base, all from one grill.
How many people can the GoodHome Sagami feed?
The 460mm cooking grill can comfortably cook for up to eight people at a time, making it well suited to family barbecues and garden gatherings. It’s comparable in size to a Big Green Egg Large, which has a similar 46cm cooking diameter.
Is the B&Q ceramic egg BBQ easy to use?
Yes, kamado grills are actually more forgiving than standard kettle BBQs once you understand airflow. The Sagami’s cast iron and stainless steel vents give you precise control over temperature, and the built-in lid thermometer takes the guesswork out of cooking. The ceramic walls also mean temperature stays stable for long cooks without constant adjustment.
How does the GoodHome Sagami compare to Lidl’s ceramic egg BBQ?
Both are budget-friendly kamado-style grills aimed at buyers priced out of Big Green Egg territory. Lidl’s version generated huge interest when it launched but sold out rapidly and isn’t always available. The B&Q Sagami is currently in stock online, has a slightly larger cooking surface, and comes with fold-away side tables and wheels, giving it a practical edge for everyday garden use.
Is £500 a good price for a ceramic egg BBQ?
It’s genuinely competitive. Full-sized kamado grills from Big Green Egg and Kamado Joe regularly cost £1,000 to £1,500 or more in the UK. Mid-range options from brands like Grill Guru or Monolith sit between £600 and £900. At £500, the GoodHome Sagami is one of the most affordable large-format ceramic egg BBQs on the UK market right now.